How to sell a yacht

How to sell a yacht

November 4, 2025
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Selling Your Boat: 9 Tips from the Pros

The process of selling your boat doesn’t have to be intimidating.

This expert guide unpacks the process into eight integral tips, from strategic planning to successful showings, ensuring that the sale sails smoothly and most profitably.

1. Decide your sales strategy

Define your yachting goals before you begin your search to prevent costly mistakes.

Sell yourself

This gives you more control, but it requires more time, word, and knowledge. 

Broker or dealer

Pros take care of everything, but commissions or trade-in values will reduce your return.

Trade-in

Relatively easy if purchasing a brand new boat from a dealer, but generally means a lower price.

2. Get your boat ready for success

As obvious as it seems, make sure that you go through all parts of the boat and wipe it down, including hidden areas such as storage compartments and coolboxes.

Mechanical Health

Check that all machines and engines are in working order.
Before listing, do some repairs and fix it up.

A meticulously clean and well-arranged boat is paramount when selling.
A meticulously clean and well-arranged boat is paramount when selling.

Transparency is key

Always inform prospective buyers and brokers of any faulty or broken equipment. A marine surveyor will probably find these problems anyway, and the price will be haggled.

3. Set a realistic price

If you work with an experienced yacht broker with good market knowledge they will assist you in determining an appropriate going market price for your boat.

Take a look in online listings for similar boats, plus in magazines and on boat broker websites.

If there are parts on the boat that need fixing that would make it unable to sail (the engine, or the quality of the sails if it’s a sailboat), or has blemishes on the hull, then the price you set might have to be lower than the market price.

Azimut 62 EVO Fly: A very popular motor yacht in the 2000s.
Azimut 62 EVO Fly: A very popular motor yacht in the 2000s.

Also, remember geography will play a part in the value of the boat, and may command a premium in regions where boats are in high demand and be worth less in areas where they’re not.

Expectation value is also influenced by other variables, such as:

  • The popularity of the boat model
  • Supply and demand for similar vessels
  • Options and equipment level: new sound system, stabilizer, recent refit…
  • The economic climate and the stock market.

For a second-hand boat, the type of boating that has been done also matters, as heavily chartered boats may be in worse shape than privately owned boats.

R. van der Deure – Yacht Broker

High fuel prices in Europe and emission regulations have reduced the popularity of fast motor yachts.
High fuel prices in Europe and emission regulations have reduced the popularity of fast motor yachts.

4. Flexibility

Be prepared to adjust your price based on market response. Start with a fair asking price, and be ready to reduce it if your boat remains on the market for an extended period or if you consistently receive low offers.

 

5. Importance of maintenance and boat history

Excellent boat maintenance is also a major advantage when it comes to resale.

It guarantees that your boat is in good condition overall, which will reassure the buyer.

Not all boats have the same history...
Not all boats have the same history...

Proof of regular maintenance

This will be appreciated by people interested in your boat (for example, repair and maintenance invoices or current warranty documents). Gone are the days when you had to pull out stacks of invoices to present to the buyer, now you can access them directly from the mobile application.

Show off your boat’s history and upkeep (provide maintenance and repair records, along with warranty documentation to your broker). This process can be streamlined through digital platforms such as the Seanapps application. 

6. Quality listing

Good Pictures is a must as well as appealing and informative description: offer photos from multiple angles and the features of your boat, lighting all properly. Drone Video Tour is a plus.

Provide a thorough inventory: list all equipment aboard and fitted options (which sails, engine(s) detail, electronics etc.) and their condition along with recent upgrades.

7. Showing your boat to prospective buyers

Just like a real estate viewing, boat showings are best left to an expert yacht broker that can provide potential buyers with an unbiased outside perspective and handle their occasionally critical feedback more effectively than the boat’s owner.

The Monaco Yacht Show is Europe's largest superyacht show.
The Monaco Yacht Show is Europe's largest superyacht show.

 It would also help if the broker brings along a presentation of documentation proving legal ownership as well as the boat’s maintenance records. 

8. Seasonality

List your boat for sale when potential buyers are in the market, which is before peak Mediterranboating season.
Put your boat on the market late spring to early summer in Europe.

9. How to spot an ineffective boat broker

Be wary of brokerage companies (regardless of size) that boast extensive listings yet lack an established buyer base and have a poor track record of successfully selling boats similar to yours.

Buying a boat may be time consumming if you don’t follow a strict process.
Read our post: The second hand yacht buying process.

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Recent Posts: yacht sales & purchase

About us

Yacht broker Antibes
Remi van der Deure
Yacht Broker & Editor

Hi
I’m a senior yacht broker at Charterminute SARL in Antibes south of France.

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